Author Insights

Leaders ensure that all actions move toward a common outcome—a goal.

Goals are statements of generality—not so specific that it’s daily activities, yet not so broad that it’s an ongoing activity.

Goals focus people’s attention on what’s relevant to their role, builds energy, results in ongoing action learning, and ultimately, gives us a sense of purpose.

Leadership is a journey, and the most critical skill a leader is to influence them toward a common goal.

Individuals and Leaders can get caught on an activity trap, never setting clear and focused goals for everyone to work towards.

People often give up on goals because of their struggle to build competence and commitment toward the goal.

Leaders and individuals need to consistently monitor their competence and commitment to the goal.

Goals are different depending on who is setting the goal and what the desired outcomes of the goal are.

Goals must be integrated together if you are influencing more than one person toward a desired outcome.

Some organizations are only focused on profit numbers when setting goals—often missing the importance the personally motivating elements of a goal.

There are situations when individuals need to set moderately achievable goals due to the lack of clear organizational goals.

Effective goal setting not only increases revenue and reduces cost, but also gives meaning and purpose to an individual’s contributions toward that goal.

Excellence begins with clear outcomes that allow individuals to bring their best ideas and intentions to work.

If you want an edge—set goals!